How Does a More Plant-Based Diet Affect Sporting Performance?

Introduction All around the world, plant-based diets are on a rise — and with good reason. Increasing the amount of plant based food sources can be beneficial to, not only your individual health, but can aid in promoting more sustainable consumption. A move towards more plant-based options can benefit anyone, and increasingly those with active […]

Sproud Officially the First M*lk Alternative to be SugarWise Certified

Sugarwise logo

Sproud x Sugarwise A great step towards a healthier world. At Sproud we aim to be, not only the best tasting, but also the healthiest, and most environmentally friendly m*lk alternative available. It’s an ethos engrained within the company’s identity and something we’re always striving to achieve. Which is why we are delighted to announce […]

VGC Investment

VGC Partners have invested a £4.8 million into Sproud. A huge step forward! Here’s what our co-founder and Chairman of the Board, Nicklas Jungberg had to say!   “We are really pleased to have the backing of VGC on our mission to create the best tasting, and most sustainable plant-based offering on the market. We […]


Foto: Robert Nygren. Sproud from the city of Malmö in Sweden, founded in 2018 with the vision to create better products, for people and climat. The same year the first product from Sproud launched; a milk alternative with a neutral taste as close to real milk you can get, and with a low carbon footprint. […]


Espresso House, the largest coffeehouse chain in the Nordic Countries, has added Sproud to its menu of milk alternatives.   The company with a strong focus on sustainability chose to introduce Sproud in all its coffee shops providing their customers with a plant-based milk alternative that is not only good for the customer but good […]


Fogarolli, the Swedish coffee chain whose mission is to introduce the real pleasure of Italian coffee culture to coffee lovers all over has joined forces with Sproud to provide their customers with the plant-based milk alternative. Launching in July, the collaboration will see Sproud rolled out throughout Fogarolli’s 33 coffee cars across Sweden. Sammy Challal; […]

Vegan Chef and Author Joins Sproud

Joining the Sproud family as its UK ambassador, vegan chef and YouTuber, Gaz Oakley will be developing recipes and championing the dairy free alternative range of products through his own social media platforms. Gaz who recently passed the one million subscriber mark on his YouTube channel has a huge following across the UK and in […]

Sproud Officially Launches <br> in the U.S. & Canada

Sproud has officially launched in the United States and Canada following the brand’s success among consumers and baristas in across Europe. Sproud is on a mission to bring together consumers who are looking for a healthy dairy alternative and care about the planet, by creating a product that focuses on both taste and sustainability. Sproud, […]


A healthy life is a life where you feel good from the inside and out. Living a healthy life means that you choose to work out, stress less and eat better. We’ve listed a few of our most important keys to a healthy life.   Work out – regularly! To exercise on a regular basis […]


Water consumption is a huge issue at present. The environmental issue is a hot topic and only a few days ago the world’s largest environmental demonstration took place all thanks to our Swedish superstar, Greta Thunberg. Not only has Greta made an impression on us Swedes, but she had kids and teenagers demonstrating all over […]